LIFE: Ethos Technologies Inc. insider trading, 5% holders and institutional ownership

From public SEC filings: open-market insider purchases and sales (Form 4, last 180 days), holders of 5% or more (Schedules 13D and 13G) and institutional ownership (Form 13F). Insider and 5% data delayed 48 hours.

Insider trading

0 open-market buys totaling - and 10 sales totaling $9.15M in the last 180 days.

Insider sales

Trade dateInsiderRoleValue10b5-1 plan
2026-10-16Colis Peter GeorgeCEO$1.30Myes
2026-10-16Colis Peter GeorgeCEO$212Kyes
2026-10-15Colis Peter GeorgeCEO$307Kyes
2026-10-15Colis Peter GeorgeCEO$1.21Myes
2026-10-15Colis Peter GeorgeCEO$16Kyes
2026-10-15Wang LingkePresident$853Kyes
2026-10-15Wang LingkePresident$3.65Myes
2026-10-15Wang LingkePresident$31Kyes
2026-10-14Colis Peter GeorgeCEO$1.24Myes
2026-10-14Colis Peter GeorgeCEO$321Kyes

Activist and 5% holders

FiledWhatHolderStakeChangeFiling
2026-08-0713G amendmentGV 2019, L.P.11.70%SEC

Institutional ownership (Q2 2026)

71 institutions reported holding $291.10M of Ethos Technologies Inc. on Form 13F (69 the quarter before). 23 opened a new position and 22 sold out. Shares held by institutions: -6%.

Largest holdersSharesValue
Alphabet Inc.3,622,604$65.71M
SOFTBANK GROUP CORP.3,128,902$56.76M
Divisadero Street Capital Management, LP1,635,921$29.68M
Capital World Investors1,315,789$23.87M
GLADE BROOK CAPITAL PARTNERS LLC857,862$15.56M
VANGUARD CAPITAL MANAGEMENT LLC487,570$8.84M
UBS Group AG417,412$7.57M
CANNELL CAPITAL LLC408,496$7.41M
HEALTHCARE OF ONTARIO PENSION PLAN TRUST FUND350,000$6.35M
RENAISSANCE TECHNOLOGIES LLC342,500$6.21M

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